Session 6 - Beyond Success: creating a strategy for sustained growth
Beyond Success: creating a strategy for sustained growth
Oscar Farinetti (winemaker, entrepreneur and founder of Eataly)
Dr Rowald Hepp (Managing Director, Schloss Vollrads)
Rajeev Samant (Founder and CEO, Sula Vineyards, India)
Christian Seely (Managing Director, AXA Millésimes)
Moderated by Bob Betz MW
Today you don’t just have to make good wine; you have to market it too. Four seasoned wine produces talked about the challenges and opportunities faced when marketing their wines globally and their strategy for the future.
Please see below a video of the session, and below that a set of photos.