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Andrea Pritzker MW

Andrea Pritzker MW

Became an MW 2015

Based in Australia

Nationality Australian

Languages English, French, German

Contact

Andrea Pritzker is the founder of Wine inTuition a wine education & corporate events business in Sydney Australia. She is also an independent wine consultant, Certified Wine & Spirit Education Trust (WSET) educator, writer and public speaker. Born and raised in Toronto, Canada, she obtained a diploma in Wine Commerce in Bordeaux, France, before moving to Sydney, Australia in 2003. Andrea's diverse career in the wine trade has spanned wholesale, retail, auction, digital marketing and buying including roles as Auction Manager and Head of Content for Langton's Fine Wines and wine buyer for Qantas Wine. She is Australia's Burgundy Wine Ambassador and is also an Ambassador for the VDP in Australia. Andrea was awarded the prize for Dux, or top scholar, at the prestigious Len Evans' Tutorial 2022.

Primary area(s) of work: Communication

Industry sector(s): Business owner, Buying, Consultant, Educator, Events, Journalism, Off trade, Project management, Wine judge, Wine tourism

Wine region expertise: Australia, Bordeaux, Burgundy, Canada, France, Germany, Italy, New South Wales, New Zealand, South Australia, Tasmania, Victoria, Western Australia

Market expertise: Australia, Canada, Europe, France, New Zealand

Specialisms: Direct to consumer, Events, Independent retail, Marketing wine, Routes to market, Supermarket and multiple retail, Wine auctions, Wine tourism, Wine judging