Jon Pepper MW
Became an MW 2013
Based in United Kingdom
Languages English, French, Spanish
Home city: London
Home country: UK
Jon is a highly commercial Master of Wine with an in-depth understanding of the global wine market and a detailed knowledge of the UK's importing, retail and on trade markets.
In his most recent role as Chief Operating Officer at top UK importer Enotria&Coe, Jon was responsible for the Buying, Marketing, Retail and Off Trade teams. The role included sourcing 50m bottles of wine and spirits a year for one of the country's most iconic portfolios, for sale across the breadth of the UK on and off trades, and running private client business Great Western Wine. Prior to joining E&C he was Managing Director at Buckingham Schenk, operating in the highly competitive world of sourcing and selling own label wines into the UK supermarkets.
Before joining the wine trade Jon spent his early career in the luxury goods and beauty industries. He read French and Spanish at Oxford University before joining the L'Oreal management training scheme which combined classic FMCG training with an obsessive knowledge of high street cosmetics brands. He then moved to luxury powerhouse LVMH, working at Guerlain and then Thomas Pink in Marketing and Retail roles before catching the wine bug on holiday on South Africa.
Primary area(s) of work: Trade, Strategy
Industry sector(s): Project management, Marketing, PR, Sales, Distribution, Agency/Importer, Off trade, On trade, Buying, Consultant
Market expertise: Europe, United Kingdom
Specialisms: Marketing wine, Financial and commercial structures, Supplier/customer relationships, Identifying and meeting consumer demand, Routes to market, Importation, Distribution, HORECA, Direct to consumer, Supermarket and multiple retail, Independent retail, Branding, Wine judging