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Matthew Hemming MW

Matthew Hemming MW

Became an MW 2013

Based in United Kingdom

Languages English


15 years with Averys of Bristol provided Matthew's wine trade apprenticeship and saw him progress from van driver to Fine Wine Manager with a position on the leadership team. During this time, and under the mentorship of the late John Avery MW, Matthew completed the WSET qualifications and participated in the prestigious Len Evans Tutorial in Australia. With the encouragement of John Avery, and prompted by Len Evans, he enrolled in the MW programme in 2007, joining the Institute of Masters of Wine 6 years later in 2013. In 2017 Matthew left Averys to join the team at Vinum, a leading fine wine merchant in Singapore who have also maintained a UK office since 2009. At Vinum, Matthew is involved in purchasing, sales and marketing, as well as managing relationships with the company?s portfolio of agency producers in Singapore ? including Petrus, J-P Moueix, Egon Muller and Tempos Vega Sicilia. Outside of work, Matthew enjoys the classic wine trade pursuits of cooking and eating out, alongside mountain biking to counteract the aforementioned. He lives with his wife and their dog in rural Somerset, UK.

Industry sector(s): Marketing, Sales, Agency/Importer, Buying

Wine styles: Champagne, Still white, Still red, Still wines

Wine region expertise: Australia, New South Wales, South Australia, Victoria, Western Australia, Alsace, Bordeaux, Burgundy, Rhone, Champagne, Tasmania

Market expertise: Europe, United Kingdom, South East Asia, France, Italy, Spain

Specialisms: Marketing wine, Investment strategies, Supplier/customer relationships, Importation, Distribution, Direct to consumer, Independent retail, Wine judging