Wine Australia supports a competitive wine sector by investing in research, development and adoption (RD&A), growing domestic and international markets, protecting the reputation of Australian wine and ensuring compliance through its regulatory functions.
Wine Australia’s educational resource Australian Wine Discovered is a free-to-use platform that provides information on key regions, grape varieties as well as old vines and sparkling wine. With comprehensive guides, editable PowerPoint presentations, images, maps and videos, it is a valuable resource for training, event preparation, research or personal studies.
The consumer-facing website, www.australianwine.com, offers a variety of information about a wide range of topics, including winemaker stories, regional insights and an introduction to the prominent grape varieties in the country, painting a detailed picture of the Australian wine scene in an easy-to-digest format.
Market insights data tools
This newly launched addition to the Wine Australia resources offers a range of tools to closely analyse the current and historical market landscape. Tools include the Wine Geographical Indications (GIs) dashboard – an interactive map for exploring Australian wine regions, as well as the Export dashboard and National Vintage Survey dashboard. For full details, please see here.
A research and development programme allowing winemakers and growers to use their resources as effectively as possible, minimise the impact of potentially devastating pests and diseases, all while keeping sustainability and the environment front of mind. For more information about the detailed research and development currently underway, please see here.
Wine Australia CONNECT
In April 2021, Wine Australia launched Wine Australia CONNECT – a dynamic, always-on, virtual platform bringing the global wine community together to build new connections with Australia’s wine scene for powerful commercial outcomes. In addition to the commercial aspect, hosts regular tastings, discussions and informative videos on a range of subjects. The platform was created as a response to the global shift in the way we do business.
Photo credit: Wine Australia
Information provided by Wine Australia