Long and extended career throughout the trade culminating with current splendid role at Waitrose. Possibly quite interesting, but only over a large whisky and soda. Better told personally. Obsessed by wine and all things food but also breed sheep, go fishing and sailing and love the outdoors life.

Current employer: Waitrose & Partners

Primary area(s) of work: Trade

Industry sector(s): Agency/Importer, Buying, Consultant, Educator, Events, Off trade, On trade, Wine judge

Wine region expertise: Austria, Bordeaux, Burgundy, Germany, Italy, Jerez, Languedoc, Mosel, Pfalz, Rheingau, Rheinhessen

Market expertise: United Kingdom

Specialisms: Branding, Direct to consumer, Ecommerce, Events, Food and wine pairing, HORECA, Independent retail, Marketing wine, Supplier/customer relationships, Supermarket and multiple retail, Wine labels, Wine judging